Tips for Creating an Effective Pricing Model
By Ali Waterman | Harkcon’s Financial Specialist Determining what you charge for your product or service is a crucial part in any business. One way to help price products and services is by creating a pricing model. Here are three tips to creating an effective pricing model for any business. Keep it Flexible One of the challenges of creating a pricing model is balancing the level of detail needed for a particular product or service and the ability to reuse the model for other
Is a GSA Schedule Right for my Business?
By Kristin Ghanem | Harkcon's Contract Manager Now that you are an established small business, you may be wondering what to do next. Where do you find customers and how do you sell them your product? You’ve probably even figured out that the Federal Government could benefit from your product or services! But, how do you sell to them? The General Services Administration (GSA) is the sole source that is dedicated to purchasing for the government and it provides an easy and
7 Focus Areas for a Small and Virtual Finance Department
By Jim Sweet | Harkcon's Chief Financial Officer
For the past 10 years we have grown from a very small seven-person, completely boot-strapped business to one of nearly 100 people, all the time remaining completely virtual. This has been a challenge to our financial processes in a variety of ways, but we have continually been able to develop and implement a solution, sometimes several times over, that successfully answered our need. In an effort to organize our thoughts so
Beginners Guide: 5 Tips to Creating a Marketing Plan
By Marty Jenkins | Harkcon’s Communication and Marketing Specialist Creating a Marketing plan can seem overwhelming. Where do I begin? What do I need to include? How do I know it will work? These are all valid questions, but it does not need to be so complicated. To create a marketing plan you simply need to follow these 5 steps and you will be sure to meet your goals. 1. Company Analysis A company analysis is the first step to creating a marketing plan. Like all successf
Betting on the Partnership: 10 Reasons Why You and Your Employees Should Invest in Their Professiona
By Kyle Moore | Harkcon's President Every month, Harkcon makes a push to have our associates submit/update their individual development plans (IDPs), participate in training courses on Lynda.com, investigate online educational opportunities, and pursue their own professional development. Why? Because it helps both them and the company. The Changing Workplace Landscape Companies across America continue to raise the bar with respect to what they expect from their employees. Bu